Apple made a significant stride by embracing AI technology and introducing Apple Intelligence for its flagship platforms – the iPhone, iPad, and MacBook- at WWDC 2024. This umbrella term encompasses a range of AI-powered features, marking a new era for Apple.
While it was expected that these new features would roll out when iOS 18, iPadOS 18, and macOS Sequoia are released later this year, a new report claims otherwise. According to Bloomberg’s Mark Gurman, some of these features, including Siri upgrades, will arrive only by 2025. It looks like Apple is taking a staggered approach to rolling out these new GenAI features, which would be a first for the company.
Apple Intelligence Features Might Rolled Out in Staggered Manner
In his weekly newsletter Power On, Mark Gurman says that Apple will slowly roll out its new AI features to avoid the pitfalls other AI models face. According to the analyst, the features won’t be available for developers to try until later this summer, which means they won’t be part of the first beta releases of its software.
Moreover, Apple will roll out some of these features only as a preview when iOS 18, iPadOS 18, and macOS Sequoia are released this fall.
Apple is known for unveiling features at WWDC for release in the fall. However, this time around, the brand has signalled that the Apple Intelligence won’t follow a strict rollout timeline. This staggered approach will help Apple manage resources better, not overwhelm its staff, and not compromise its features.
Additionally, the report mentions that Apple will take its time to address the issue of nonsensical responses plaguing other AI models. Apple is also taking time to build its cloud infrastructure to handle Apple Intelligence features. This will help its servers handle the surge of users without crashing.
Gurman quotes several employees involved in Apple Intelligence’s development as saying that a subset of AI features won’t launch until 2025. These include Siri’s ability to find things on devices based on context and other Siri-related AI features like on-screen awareness. The ChatGPT integration will also not be ready until later in 2024.
The new redesigned Mail app interface, Swift Assist, robo vacuum support in the Home app, spatial video editing, etc., will arrive later this year. We can expect these features to roll out by October or December.
