According to Canalys, the Indian PC market is expected to witness a 14% YoY increase in 2025, followed by a further 15% YoY growth. This growth can be credited to the surge in hybrid work culture and a shift towards AI-powered computers and laptops in India. In Q2 2024, the same incumbents from MSP Tech Insights Most Popular Laptop Brands in Q1 2024 continue to dominate the market. Here’s the MSP Tech Insights Q2 2024 to look at the top laptop brands in India as per user searches.
Top 5 Most Popular Laptop Brands in Q2 2024
While India witnessed impressive launches from brands like Gigabyte, COLORFUL EVOL and Samsung, trusted and reputed brands reigned supreme in Q2. Below are the top 5 most popular laptop brands in Q2 2024 according to search volume on MySmartPrice.
1. HP
HP or Hewlett-Packard continued to be the top laptop brand in the second quarter of 2024. It was the top seed in the first quarter as well with 37.6% of users looking up its offerings online. The most-trusted brand enjoyed a slightly higher 37.7% search percentage in Q2 2024.
While the brand didn’t launch many laptops in Q2 2024, the wide range of laptops on offer had customers intrigued. In Q2 2024, the brand launched several Envy, EliteBook, and OmniBook models in the country.
Best HP Laptops Launched in India in Q2 2024
- HP Envy X360 14 with Intel Core Ultra Processors Launched in India.
- HP EliteBook Ultra and OmniBook X AI PCs are available for pre-booking in India.
2. ASUS
The Taiwanese brand, ASUS also retained its second position in Q2 from Q1 2024. Thanks to its powerful and efficient machines at various price points, ASUS has been enjoying the undivided attention of laptop buyers in India. In 2023, 18.5% of people looked up its products online, in Q1 2024 this number jumped to 20.5%, and in Q3 2024 22.3% of users looked up ASUS laptops online.
The increase in popularity of the Taiwanese brand is due to the frequency of new launches in the country. The brand launched several Zenbook, ROG, and Vivobook series laptops in the country in Q2 2024 to pique the user interest.
Best ASUS Laptops Launched in India in Q2 2024
- ASUS Zenbook S 13 OLED and Vivobook 15 with Intel Ultra processors launched in India.
- ASUS Zenbook DUO (2024) laptop with dual OLED touchscreens with PANTONE validation launched in India.
- ASUS ROG Strix G16, TUF Gaming A15 2024 with up to an RTX 4070 GPU launched in India.
- ASUS Vivobook S 16 OLED, S 15 OLED, S 14 OLED with up to Intel Core Ultra 9 processors launched in India.
- ASUS ROG Zephyrus G14 (2024) launched as India’s first AI-powered ROG laptop.
3. Lenovo
Lenovo also continues to gain popularity in the Indian subcontinent. The brand climbed a rank higher with a 16.5% popularity share in Q1 and in Q2 it repeated the feat with 19.4% of individuals looking up Lenovo laptops online. The brand overtook Dell to become the third most popular laptop brand in Q2 2024.
Lenovo launched the Yoga Slim 7i as the first Yoga Slim series laptop with AI-enabled features, thanks to the dedicated NPU with Lenovo AI Engine+. Apart from this, the company also launched several Legion models and IdeaPad Pro 5i models in India to keep laptop buyers interested.
Best Lenovo Laptops Launched in India In Q2 2024
- Lenovo Yoga Slim 7i With AI Engine+ Launched in India.
- Lenovo Legion Pro 7i, Legion 7i, Legion Pro 5i, and 5i with the latest 14th Gen Intel Core processors launched in India.
- Lenovo IdeaPad Pro 5i laptop with the latest Intel Core Ultra 9 185H processor launched in India.
4. Acer
As Lenovo climbed a spot above, Acer took over Lenovo’s fourth spot on the chart with a 10.8% share. The brand is known for offering impressive value-for-money laptops in the country for those who want powerful yet affordable laptops. And with multiple launches in Q2 2024, Acer kept potential laptop buyers interested.
The brand launched India-exclusive ALG gaming laptops, lightweight TraveLite laptops, and Predator Helios models in the last quarter. Apart from these, Acer also offers laptops under its Swift Go, Aspire, One, and Extensa series. The Predator and Nitro series offer dedicated gaming laptops.
Best Acer Laptops Launched in India in Q2 2024
- Acer Predator Helios 16 and Predator Helios Neo AI laptops launched in India.
- Acer TravelLite laptops with MIL-STD 810H certification launched in India.
- Acer ALG gaming laptop with a 144Hz display and 12th Gen Intel processor launched in India.
5. Dell
This is the biggest upset as Dell slips from the third spot to the last spot in the MSP Tech Insights Most Popular Brand in Q2 2024. This can be because the brand launched only one laptop in Q2 2024 – Dell Alienware x16 R2, which arrived as the more premium version of the Alienware m16 R2, which was launched in Q1 2024.
Dell witnessed its popularity share being almost halved from 16.8% to 9.5% in Q2 2024. However, it continues to be the top 5 most popular laptop brands with various series on offer like Inspiron, Vostro, Alienware, and XPS.
Best Dell Laptops Launched in India in Q2 2024
- Dell Alienware x16 R2 with Intel Core Ultra SoC, NVIDIA GeForce RTX 4090 GPUs launched in India.
Top 5 Laptop Brands Performance in Q1 vs Q2 2024
Below is a comparison of these laptop brands’ popularity in the first quarter and second quarter of 2024.
Top Most Popular Laptop Processors in India
When it comes to the Indian laptop market, only two chipmakers reign supreme – Intel and AMD. Therefore, it comes as no surprise that Intel and AMD were the most popular processor choices with 70.4% of individuals looking up Intel-powered laptops online and 23.8% of people searching for AMD laptops.
